Sean,
I understand completely when you write about it like that.
But to be honest I have never even noticed any of these small quirks you have picked up on.... I just see good movement that I want to have and approach that makes it possible.

I don't know if you have ever got into the work of Dr. Hawkins with his calibrations of consciousness levels....
One of my friends originally trained in kineiosoloy has really been getting into it.
He calibrated the CST system at 500 (love).
Scott Sonnon he calibrated at around 460 or so (intellect and rational), which is about the same level I personally calibrate at also.
As for all the marketing and stuff, I am trying not to 'defend' any of it, but thats what this world is like now. If you have a product and want to both expose people to it and make money off it... you have to market it, and market it hard.
And people do, and will, steal anything that isn't nailed to the floor (I had my motorbike stolen about 3 weeks ago!).... and that includes concepts and ideas. Legal protection is about as close to nailing a floor as anyone seems able to get.
Not that I put much stock in intellectual property because there really is nothing new and never will be... especially not when it comes to the realms of human movement. There is only so much movement we can put our body in.
And not that I, or you, would consider stealing someone elses work and putting our names on it.... but that is because we act with integrity.
But there are many people who don't act with integrity and if one isn't careful all you end up with is pollution.
As for all his titles, or anyone elses titles, I've never paid any attention to that either and yes even if he didn't have a single title to his name it wouldn't bother me either..... but again there are people out there who do value it (for example the majority of the employers in the world) and without titles behind ones name, one lacks any credibility whatsoever, to those materialistic individuals......
But, as always, to each his own and we do what we like and what works for us. And if it doesn't.... we move on.